A tag cloud, also commonly termed as a word cloud is a hyperlink that links to a set of articles being linked with the tag. The tag cloud can also be described as a visual portrayal of user-produced tags utilized mainly to better depict the web content of the site. Tag clouds do not only comprise of visual illustrations but can also be the word content.

Tag clouds significantly constitute of a single words while the importance of the tag linking to the content on another web page is demonstrated by the size as well as color used to symbolize its importance amongst other tag clouds. Mostly, tag clouds are listed according to the position of its first letter in alphabetical series. Hence, tag clouds or these words clouds can be listed on most sites alphabetically or in accord of its importance or popularity.

Tthe size of a tag cloud represents the number of times it has received clicks or the number of times it has successfully directed the visitor to the linking text. In similar fashion, the color or font represents the overall significance of the linked word content. Hence, the size of a tag cloud represents the popularity of that tag whilst the color or font represents the significance of the text. In most instances, you will find that the tag with the most prominent and eye catching font and color is also the same tag with the largest size amongst others.